If you’re shopping for a new internet service provider or are simply fed up with lackluster speed in your home, you might be wondering about how much you should be paying for internet, and how much speed your household really needs. Shopping for internet service isn’t as easy as it may sound. With so many providers and plans fighting for your attention, there’s a lot to consider. If you work from home or just have a passion for games and streaming, you might be tempted to sign up for a faster offering at a higher price. Do that, and you could end up throwing away money on speed you don’t actually need. And with internet in the US costing an average of about $78 a month already, it is best to save wherever you can.
Speed is an essential component when it comes to figuring out the most cost-efficient internet plan. Internet service providers typically offer their own guide to help you decide, but sometimes speed recommendations and aggressive marketing or sales tactics can try to upsell you a plan you don’t need. Falling into these pricing traps can add significantly to your monthly bill. If you’re unsure about how much internet speed you should be paying for, scroll on to read our breakdown of internet speed usage.
What is a good internet speed for your home?
First things first: How do we define a broadband connection? Based on increased internet usage, the US Federal Communications Commission defines a broadband connection as having download speeds of at least 100 megabits per second and upload speeds of at least 20Mbps.
Having an internet plan with download speeds of 100Mbps ensures you’ll be able to stream music, movies and shows and check your email without much of a problem. Your TV is probably using around 35Mbps of download speed and your phone 1Mbps. There are various factors, though, so read on.
Here’s why you might not be getting the speeds you’re paying for
It’s also important to note that having fast internet speeds to the home doesn’t guarantee them in the home. You might notice that the advertised speeds from your ISP are completely different than what you’re actually getting in your home. One of the reasons for this is that Wi-Fi is almost always slower than an Ethernet connection directly plugged into your router. Plus, network congestion, router placement, VPN use, wall materials, large physical obstructions and even interference from other networks can slow down your daily internet speeds.
Certain activities can affect your connection, too. CNET broadband expert David Anders put this to the test at his home, discovering that streaming was slowing down his gigabit speeds. On that same note, CNET’s Trisha Jandoc conducted her own experiment to boost her speeds at home after she experienced slow speeds despite being on a gigabit plan.
The more devices you add to your network, the trickier it is to give everyone access to that 100Mbps download speed. Think of it this way: The more devices you have connected to your network, the more internet speed you’ll need. If you plan to connect multiple devices and use your internet connection for streaming or gaming, aim for a plan with more than 100Mbps. Additionally, with homes increasingly equipped with smart home gadgets and our media consumption increasingly driven by streaming, it makes sense to opt for something above 100Mbps if it’s available in your area. If this seems a bit broad, check out our more-specific recommendations below.
CNET recommends Ookla’s internet speed test due to its consistency and speed test history feature. (Ookla is owned by the same parent company as CNET, Ziff Davis)
In extreme cases, a faulty router could be the culprit to you not getting the speeds you’re paying for. You should try to replace your router every five years. To find out whether your internet speed is truly to blame, check out our guide on how to test your connection. You can conduct a simple speed test and boost your speeds in a few easy steps. In some cases, your ISP might be the cause of your slow connectivity.
If you’ve tried everything and you’re just not getting consistent high speeds, it might be time to evaluate how much speed you really need.
What internet speed is right for your home?
According to the OpenVault’s latest report, in the first quarter of 2025 the average American household used at least 564Mbps in download speeds and 34Mbps in upload speeds.
Our world is increasingly online. That same OpenVault report also shows that the average American spends 21 plus hours a week streaming. In addition, thanks to a rise in remote work after the pandemic, and a growing reliance on the internet for social connection, your average American is using the internet much more than they were just five years ago.
If you work from home and stream lots of high-resolution videos, you’ll likely need more internet speed than someone who casually uses social media or gets their TV from a cable provider. However, if you regularly play online games, you’ll likely aim for low ping or latency since having a low-latency internet connection can improve your gaming experience. It’s important to note that even though the average household is steadily increasing internet usage, there are significant portions of households that aren’t.
Different activities require different internet capabilities — here’s our simple breakdown to give you an idea.
Internet speed recommendations
Activity | Usage required | Our recommended speed |
---|---|---|
1Mbps | 1Mbps | |
Web browsing | 3-5Mbps | 5-10Mbps |
Social media | 3-5Mbps | 10Mbps |
Video calls | 3-5Mbps | 10-20Mbps |
HD streaming | 5-10Mbps | 10-20Mbps |
Online gaming | 3–6Mbps | 25-35Mbps |
4K streaming | 25Mbps | 35Mbps |
Show more (2 items)
Considering the speed recommendations above, a cheap 50Mbps should be able to handle all your needs, including 4K streaming, right? Well, not exactly.
Using Wi-Fi will reduce your actual speeds, even with a top-of-the-line router or Wi-Fi extender. Each connected device competes for and reduces the available bandwidth. It’s a good idea to opt for a plan with faster speeds than what’s recommended for a single activity.
Here are the speed ranges that we at CNET frequently recommend:
- 0 to 5Mbps is possibly enough to tackle the basics. Think activities like browsing the internet, sending and receiving email and streaming low-quality video.
- 5 to 40Mbps may allow for higher-quality video streaming and videoconferencing.
- 40 to 100Mbps should give one user sufficient bandwidth to satisfy the demands of modern telecommuting, video streaming and online gaming.
- 100 to 500Mbps allows one to two users to simultaneously engage in high-bandwidth activities like videoconferencing, streaming and online gaming.
- 500 to 1,000Mbps allows three or more users to engage in high-bandwidth activities at the same time.
- Higher than 1,000Mbps provides ample speed for all common internet uses on a virtually unlimited number of devices.
How many devices are connected to your network?
Another important factor to consider in your search for the ideal internet speed is how many users and devices are on your network on a given day. Your household may only consist of one or two people, but it could be hosting 10 to 15 devices (laptops, cellphones, gaming consoles, smart TVs, smart home gadgets, you name it). If you’re using these devices consistently, you need to make sure your internet speed can cover all of them.
Video is often the biggest bandwidth hog, so aim for an internet plan that can accommodate your viewing habits. If it’s applicable, think of the times you’ve streamed Netflix or taken a video call from Mom, then imagine everything else that could have been happening on your network at the same time and use the chart above as a rough guide.
For instance, if you live alone and like to scroll on your phone while you stream your favorite show in 4K on your TV, you’d want at least 35Mbps for smooth playback and another 10Mbps to keep up the conversation on Instagram. A 50Mbps internet plan might be the minimum for you to be close to your sweet spot.
Upload speed vs. download speed
When shopping for home internet, it’s easy to just pay attention to your download speeds, but upload speeds are just as important. What’s the difference? Upload speeds tell you how fast you can send data out to the internet, while download speeds tell you how fast you can pull data from the internet. That said, Americans are turning to their upload speeds for good reason. According to OpenVault’s Q2 2024 report, many factors, like uploading photos on social media, streaming, sharing large files, online gaming and more can lead to an increase in upstream data. The more upstream data used, you’ll need a more reliable and speedy connection.
While fiber internet typically comes with symmetrical upload and download speeds, many internet providers offer plans with significantly less upload speed than download speed. With plans like these, the ratio is typically 1Mbps of upload bandwidth for every 10Mbps of download bandwidth.
That said, you’ll be using the download side of your connection far more often than upload. Don’t feel like you have to upgrade to a plan with faster download speeds than you need just to get faster uploads. Upload speeds come into play when you’re videoconferencing, posting to social media or emailing a large attachment, but these tasks don’t require a lot of upload speed. In most cases, 20Mbps or less will get the job done.
Why data caps and speed throttling matters
Data caps are something to look out for while searching for your home’s ideal internet speed. Internet data caps are ISP-enforced data usage limits. It’s important to consider them as you shop, especially if you use your internet for high-data-usage activities like streaming Netflix or scrolling through social media. Video-heavy use cases like that eat through lots of data, and if you hit the data cap, you’ll need to pay extra for an additional allowance. Or in some cases, you might face drastically reduced speeds for the remainder of your billing cycle.
Low-speed internet plans — a 10Mbps DSL connection, for example — are typically intended for light internet usage, so the data caps that sometimes come with them can be painfully tight. Meanwhile, many providers offer plans with no data caps so it might be easier to simply avoid one in the first place.
If you’re unsure whether it’s worth paying for a higher data cap or switching to a provider that doesn’t use them, check with your ISP to see if it offers any tools to help you track your household’s data usage (most do, usually via their app). That’ll give you a better sense of how much you need and whether you actually need to make a change.
Final thoughts on internet speed
Now that you have a general idea of everything that goes into internet plans and the aspects you must consider when choosing one, you are ready to begin your search. If you have further questions about your internet needs, check out our home internet cheat sheet guide and the rest of CNET’s broadband coverage for more info.
How much speed do you need FAQs
What is the difference between download and upload speeds?
Upload speeds tell you how fast you can send data to the Internet, while download speeds tell you how fast you can pull data from the Internet. While we lean on the download speeds more frequently, but both are important for a stable Internet connection.