
On July 15, YouTube intends to change its marketing scheme to reflect changes that appear to targeted “inauthentic” articles. The change may be intended to help reduce the volume of AI-generated information on the program and make it simpler for viewers to get higher-quality movies.
YouTube is updating our guidelines on July 15, 2025, according to the business in a little help article:” On July 15, 2025, we are updating our guidelines to better determine mass-produced and monotonous content.”
In a follow-up video message, Rene Ritchie, a creator of video, YouTube editorial, and creator liaison, downplayed the impact the changes may have on creators who might be worried about them, saying,” This is a minor update to YouTube’s longstanding YPP ( YouTube Partner Program ) policies to help better identify when content is mass-produced or repetitive.”
Ritchie claimed that type of content is now demonetized and is what people would refer to as spam.  ,
However, the post or the video don’t mention that YouTube has been having a problem with” AI slop,” or” AI slop,” which is unrelated to users and is flooding social media platforms like YouTube.
The issue has gotten so bad that John Oliver just dedicated an entire season of his HBO series to AI garbage. ( It can be found, by accident, on YouTube. )
A YouTube member did not respond to an email request for comment right away.  ,